Boo Games' goal is to empower the game industry by nurturing local eSport talent and develop potential players through social partnerships with schools and student clubs , by providing these eSports Start-ups with the necessary training on professional and amateur level.
As e-sports in South Africa is at an early stage, a progressive approach is needed in training professional e-athletes, starting with the provision of well-equipped venues and facilities. It is worthwhile to leverage e-sports training organisations and the local tertiary academia to provide more structured, professional and accredited training with career orientation.
Our organisation nurtures and creates teams with the philosophy that ‘to create gaming legends you need to provide the right environment for them to grow, experiment and expand’, which solidifies sustainable growth and strong connection with players. This connection spreads to fans who enjoy exciting competitive games where they also learn about new strategies and are engaged in a welcoming atmosphere cultivated by games. This becomes a critical means for individuals to gain self-esteem and a sense of belonging which has become exponentially more important in a growing technological world. With a rapid yet sustainable rate of growth and a strong fan base, we are well on our way to becoming one of the most successful esport organisations in South Africa’s ever growing game industry.